MyRealTrip is a South Korean travel platform specializing in experience-based products such as tours, attractions, and activities. Founded in 2012, it connects travelers with local guides and tour operators worldwide, offering over 18,300 products across 680 cities in 80 countries. The platform emphasizes personalized and authentic travel experiences, catering to various niches including K-pop fans and digital nomads.

MyRealTrip offers a diverse range of experience-based products including guided city tours, cultural experiences, food and drink tours, outdoor adventures, K-pop themed tours, and wellness activities. The platform focuses on providing authentic local experiences by partnering with local guides and operators.